Video script – financial services

Working with creative agency Kinamo Films we scripted a short video for Lloyds Bank introducing their Arena foreign exchange and money market trading product. Aimed at corporate treasury departments, Arena provides real-time access to traded markets combined with market news and analysis. The script needed to highlight in less than a minute the key product benefits in language that would resonate with the target audience.

View the video at the Lloyds Bank Arena site.